Hi, I'm Louise Lira
Product Owner
I take complex problems and turn them into products people actually use.
BusinessTechnologyUX
Latest work
Alphanumeric CNPJ: compliance in a single releaseFintech · Product Owner · Regulatory complianceAdapting digital platforms to Brazil's alphanumeric business tax ID regulatory change.
From scattered leads to an MVP in 2 monthsSaaS · Product Owner · Lead ManagementHow a hypothesis about scattered leads became an MVP in 2 months, adopted by 80% of customers in the first month.
Where conversion dropped and what to prioritize firstFictional case · Open Finance · Product Owner · Conversion recoveryDiagnosis and prioritization to recover 27 points of conversion lost to instability at an external partner.
Tools & Skills
JiraConfluenceClickUpMiroFigmaScrumKanbanMoSCoWICERICEUser storiesBacklogRoadmapHypothesesMVPIncident managementPrototyping
Let's talk?
Got a product challenge, an opportunity, or just want to chat? Reach out, I'd love to talk. :)
Get in touchlouiselira.084@gmail.com